Business Driven Technology 7th Edition

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Category : Business

Table of contents:

Unit 1: Achieving Business Success

Chapter 1: Business Driven Technology

Chapter 2: Identifying Competitive Advantages

Chapter 3: Strategic Initiatives for Implementing Competitive Advantages

Chapter 4: Measuring the Success of Strategic Initiatives

Chapter 5: Organizational Structures That Support Strategic Initiatives

Unit 2: Exploring Business Intelligence

Chapter 6: Valuing Organizational Information

Chapter 7: Storing Organizational Information – Databases

Chapter 8: Accessing Organizational Information – Data Warehouse

Unit 3: Streamlining Business Operations

Chapter 9: Enabling the Organization – Decision Making

Chapter 10: Extending the Organization – Supply Chain Management

Chapter 11: Building a Customer-Centric Organization – Customer Relationship Management

Chapter 12: Integrating the Organization from End-to-End – Enterprise Resource Planning

Unit 4: Building Innovation

Chapter 13: Creating Innovative Organizations

Chapter 14: Ebusiness

Chapter 15: Creating Collaborative Partnerships

Chapter 16: Integrating Wireless Technology in Business

Unit 5: Transforming Organizations

Chapter 17: Building Software to Support an Agile Organization

Chapter 18: Managing Organizational Projects

Chapter 19: Outsourcing in the 21st Century

Chapter 20: Developing a 21st-Century Organization

Product Detail:

Language: English
ISBN-10: 125956732X
ISBN-13: 978-1259567322
ISBN-13: 9781259567322

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