International Business: The Challenges of Globalization Plus 2014 MyLab Management with Pearson eText Package, 7th Edition

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Category : Higher Education

Table of Contents

I. GLOBAL BUSINESS ENVIRONMENT

1. Globalization

 

II. NATIONAL BUSINESS ENVIRONMENTS

2. Cross-Cultural Business

3. Politics, Law, and Business Ethics

4. Economics and Emerging Markets

 

III. INTERNATIONAL TRADE AND INVESTMENT

5. International Trade

6. Business—Government Trade Relations

7. Foreign Direct Investment

8. Regional Economic Integration

 

IV. THE INTERNATIONAL FINANCIAL SYSTEM

9. International Financial Markets

10. International Monetary System

 

V. INTERNATIONAL BUSINESS MANAGEMENT

11. International Strategy and Organization

12. Analyzing International Opportunities

13. Selecting and Managing Entry Modes

14. Developing and Marketing Products

15. Managing International Operations

16. Hiring and Managing Employees

 

Notes

Glossary

Name/Company Index

Subject Index

 

Instalant Download International Business: The Challenges of Globalization Plus 2014 MyLab Management with Pearson eText Package, 7th Edition by John J. Wild, University of Wisconsin Kenneth L. Wild, University of Wisconsin ZIP OR PDF

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